Keep booking in your core.Let biztribution answer everything else.
- We serve your searches on your behalf.
- Nobody computes travel & tourism content as fast as we do.
- You take care of what most matters: booking, payments & your customer.
- On behalf of the provider
- Forget caching and / or prediction algorithms.
- Deliver accurate, real-time data straight from your source.
- Hundreds of replies in milliseconds.
- Search from any town to any town anywhere in a time span.
- Deliver just the content that your customers look for.
- Answered on your behalf. Invisible to the traveller.
- Accurate pricing... before your competitors serve a single one.
- Personalized prices computed in real time.
- Offload your IT Setup and do much more with it.
- Seamless integration.
- Best routing across airline and airlines partners.
- Multi / Single airline: Interline & Online
biztribution computes availability, fares, schedules, routing and pricing from provider-owned data, updated continuously as that provider data changes. Travellers, distribution partners and AI agents get fast & better, provider-controlled answers, while core transaction systems stay focused on booking and payment. Designed for airline-grade complexity, built to work across the travel ecosystem.
- based on 250 million records
- ≈10 ms response time
- for search into your PSS
- 0 inbound calls
- system agnostic
- Multi Airline
- provider as single source of truth
- On your behalf
The problem
Every ticket now costs thousands of searches.
Look-to-book is the number of searches an airline answers for every ticket it sells. It has grown roughly tenfold with each new way of shopping and today sits around 20,000 to one. Almost every one of those searches lands on systems built to book and take payment. And with AI agents entering travel shopping, this already staggering ratio could explode from tens of thousands to millions of searches for every ticket sold, placing unprecedented pressure on existing systems.
View the data
| Period | Searches per ticket | Era | Source |
|---|---|---|---|
| 2000–2005 | 100–200 : 1 | Airline.com | OAG, 2026 · PhocusWire (Gibergues), 2025 |
| 2005–2015 | ≈1,000 : 1 | Metasearch | OAG, 2026 · PhocusWire (Gibergues), 2025 · PhocusWire (Amadeus), 2015 |
| 2015–2025 | 20K : 1 | Modern OTA | OAG, 2026 · PhocusWire (Gibergues), 2025 |
| 2025–2030* | up to 200K : 1 | Agentic AI 1.0 | OAG, 2026 |
| 2030+* | ≈2M : 1 | Agentic AI 2.0 | OAG, 2026 · IATA white paper, 2025 |
* Projection.
The margin squeeze
Flat revenue. Rising search cost.
Revenue comes from tickets sold; cost comes from every search answered. As look-to-book climbs, the cost of shopping keeps rising even when bookings and revenue stay flat, and it comes straight out of the airline's margin.
Same airline, same 1 million tickets a month
- Today20,000 : 1
- 20 bn searches
- First AI agents200,000 : 1
- 200 bn searches
Revenue unchanged. Searches to answer: ×10.
Sources: OAG, 2026 · IATA white paper, 2025
01
Your core pays for browsing
Availability, fare and pricing requests hit the PSS or Offer & Order system just like a booking does, competing for the capacity that bookings and payments need.
02
Caches pile up, answers go stale
To survive the load, the industry stacks cache on cache on cache. Travellers see prices that no longer exist, and bookings fail at the last step.
03
AI agents add the next zeros
Agents search around the clock on the traveller's behalf. Amadeus and Sabre project up to 200,000 searches per ticket, and IATA warns of millions to one.
What we offer
One engine. Every look-to-book answer.
High-end computation that replies in milliseconds on behalf of the provider, from data the provider creates and owns, transparently for the traveller. Pick the solutions you need; they work alone or together, and every one is available as a web service.
Search & shop8
- AvailabilityHundreds of responses, milliseconds
- Flight SchedulesIATA SSIM, calendars
- Origin & DestinationO&D lists, leg matching
- RoutingConnections, multi-airline
- Geo RoutingAny town to any town, worldwide
- Destination InspirationWhere can I go? Who can reach us?
- Any-Language SearchType in any language
- Ready for AI agents (MCP)Every service, callable by AI
Price & offer5
Every team gains something different when look-to-book traffic moves off the inventory. Choose your perspective.
- Retail & DistributionGive every customer fast, consistent answers across every channel
- Revenue & CommercialLet commercial possibilities expand beyond technical constraints.
- Network & PartnershipsExpand your ecosystem without multiplying system complexity
- Governance & SecurityStay in control of your data and answers
- Operations & ITScale shopping without scaling your transaction infrastructure.
Live demos
Real web services. Real milliseconds.
Each demo calls biztribution web services live and shows how long the service took, and the exact calls it made. Build these, or anything else, on the same services.
- 01Anywhere to anywhereStart from a town, not an airport. biztribution finds the closest airports at both ends and asks for every airport-pair routing in a single batch call.GeographyRouting (batch)
- 02Inspire mePick where you are and when you can go. biztribution lists every nonstop destination, prices each one and puts them on a radar, then budget, region and sort filter instantly, without a new search.Destinations from originPricing Guru (batch)Geography
- 03Meet in the middle, from townsMeet in the middle, but each traveller names a town, in any language, not an airport. biztribution finds the nearest airport with scheduled service to each town, then finds every place all of them reach nonstop, prices each leg and ranks the spots by what the group pays in total.GeographyBatch destinations from originPricing Guru (batch)
- 04Pricing GuruEnter an origin, a destination and dates. biztribution finds every routing option across airlines, prices each one and sorts them, optionally with ATPCO taxes and carrier-imposed fees for the true total.Pricing GuruFees & Taxes
- 05Ask in plain languageAsk a travel question and get the answer in plain words, flights, prices, distances or what a tax actually means. Behind it, a live call to biztribution’s services over MCP, the protocol AI assistants use to find and call tools. The exact tool, its arguments and the raw data are one click away if you want them.MCP (Model Context Protocol)
- 06TimetableMulti-airline timetable between two airports over a period: flights, times, aircraft and days of operation, built from SSIM schedules.Timetable
Get started
Start small. Prove it on your own data.
You don't need to replace anything to find out. We start with one route network, one channel and your real data, and you measure the result before you commit.
01
Look-to-book check
Share a sample of your shopping traffic and schedules. We show which share of it biztribution could answer for you, and what that takes off your PSS.
02
Pilot
One market, one channel, your own data. We answer live searches next to your current setup, so you can compare speed, accuracy and cost side by side.
03
Production
Extend to more markets and channels. Fully managed: we run, monitor and scale it, and you keep booking and payment.